If your website is developed in the right way it can work as the most effective tool for lead generation. so follow these guidelines to create a stellar experience for the users.
– Pay Attention to Color Choices
Choose the colours wisely as colours evoke emotions. Make use of contrasting and brightest colours for your call-to-action to draw instant attention.
– Make it Simple – Clutter Kills Conversions
Do not use extravagant images that clutter the page and divert the attention of the users from important elements.
– Cut to the Chase
The attention span of user if 8 seconds, so give them instant information for which they are looking for otherwise they’ll leave.
– Give Social Proof
Make use of real user views and testimonials to develop your credibility.
– Integrate Your Customer Relationship Management (CRM) Platform
include the CRM into your existing systems and tools in order to automate the process of lead management.
– Layout Matters
create a visually appealing page that is easily readable and draws automatic attention of the users.