Through marketing automation, organizations can raise their operational efficiency in order to grow their revenue and to reach the strategic goals of...
According to the results of the recent research conducted by Regalix, the top three goals of the B2B marketing automation are improvement...
Düsseldorf, Germany, April 24, 2016 – The management team at PlanSo GmbH, a world leading software solutions provider, is pleased and excited...
Creating personas of your buyer has many advantages. These are fictitious characters that you make which help you to understand the requirements...
The process of B2B purchasing is witnessing a shift. Now there are various opportunities for the B2B buyers to exercise control over...